Common Sense Sales Practices

Since this is a profession not a job, here are 10 common sense sales practices. Naturally, you will see these sales practices and many more weaved throughout this course.

1. Care about the consumer more than yourself.
2. When using direct mail or seminars, make it clear that you intend to discuss and or sell an annuity or life insurance product.
3. Do not offer advice about the stock market and or investments unless you have the appropriate securities license.
4. Fully disclose. Full disclosure helps you build a career. Telling half the story results in problems, less repeat business, and less referrals.
5. Be sure that replacing an annuity and life product is in the best interests of the consumer.
6. Tell a story of diversification. Said differently, never go after their all.
7. Listen more than talk.
8. Document what you recommend.
9. Be confident that the product you are recommending is suitable and keep good records of their financial status at the time you recommended the product.
10. Because of product complexity, the aging of America, and increased litigation, the words that you use in your vocabulary and in your solicitation and presentational material are more important than ever before.